Public Relations Lead (Hybrid)

Konami logo
Posted 06 June 2024
Salary £40000 - £45000 Per Year
Job type Permanent
Contact NameChris Mellor

Job description

We’re working with Konami as they look to recruit a Public Relations Lead for their Windsor based studio who are responsible for some of the most treasured IPs and products throughout the video game and toy industries.

As the Public Relations Lead, you will support the Communications Manager with communication efforts to promote and raise awareness of the Yu-Gi-Oh! brand and Yu-Gi-Oh! physical and digital card game products with online and print media in the EMEA region.

Konami are known for action, adventure, and stealth games, they've created fantastic games and products, and you could soon be part of that success!

Your responsibilities…
  • Assisting with the creation, development and execution of PR activations for Yu-Gi-Oh! TCG and Yu-Gi-Oh! digital titles
  • Developing existing and new relationships with both online and print media contacts, across consumer, industry and other publications
  • Writing and management of press releases for the Yu-Gi-Oh! Division, as well as other relevant promotional copy
  • Coordinating with various PR agencies on coverage opportunities, including press release distribution and regional PR activations
  • Coordinating with regional and global stakeholders on EMEA PR activity
  • Creating and analysing reports for PR activations including coverage reporting, utilising media monitoring tools and interpreting results
  • Creating and analysing reports focused on wider industry PR trends, including key competitor and market leader analysis
  • Coordinating PR activity at public and private events (regional and global) for Yu-Gi-Oh! card game products, including event attendance and securing and managing media attendance
  • Assist with product access and distribution for media
  • Overseeing the maintenance and regular internal distribution of central trackers for all of the Yu-Gi-Oh! Division’s EMEA PR activity
The skills and experience you’ll bring to the role…
  • Experience of managing key beats/campaigns
  • Experienced in and comfortable with liaising with third parties/stakeholders
  • Experienced in forming close working relationships with external PR agencies
  • Comfortable with flash reporting for senior management
  • Familiar with the games industry and the associated press/media
  • Passion for gaming and working in the games industry
  • Enthusiasm for media relations and communications
  • Up-to-date with the latest industry trends across gaming and PR
  • Excellent command of the English language, particularly written
  • Attention to detail, including strong proofreading skills
  • Ability to consistently adhere to messaging and tone of voice
  • Strong organisational skills and time management
  • Comfortable working to tight deadlines and independently as and when needed
  • Creative skills, including an eye for how to stand out from the crowd
  • Knowledge of Yu-Gi-Oh!m, similar card games, and Japanese culture in general is beneficial but not required